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Positive response from exhibitors and visitors

"I am highly satisfied with the premiere of EUROVINO - I will be happy to come back next year, as the visit was worthwhile for me," explains Christophe Meyer, Sommelier of the Year 2022 and 2023 Gault Millau, from Hotel Dollenberg in Bad Peterstal-Griesbach. This assessment is in line with many of the impressions of the well over 2,000 trade visitors who attended the premiere of EUROVINO in Karlsruhe, as well as those of the 305 exhibitors. These include David Klenert, owner of the Klenert winery in Kraichtal, who says with regard to his "new in-house exhibition on site": "Visitors celebrate the trade fair because they have enough time for discussions here. The feedback is all very positive, including about the connection and the location. We were able to deepen good contacts and exchange ideas with interested parties who will become new customers." Jost Hendrich from wine and delicatessen distributor Palorino from Bolzano summarized: "Sufficient space, plenty of daylight in the hall, good trade visitors, the location of Karlsruhe and the large catchment area - we are very satisfied." Vera Wiedemann, Sales Manager at Friedrich Kiefer KG/Ökologisches Weingut Schmidt from Kaiserstuhl, also draws a positive conclusion: "We had a lot of great conversations, without pressure, unhurried. The trade fair appeals to the right target group for us, because we reached not only regional customers, but customers from all over Germany. That suits us very well and we will definitely be back - EUROVINO is absolutely a trade fair with a promising future for us."

Trade visitor Dr. René Poss from Lager 15 Weinfachhandel from Karlsruhe confirms this positive assessment: "For me as a wine merchant, EUROVINO is a really great trade fair with short distances. It is a fantastic opportunity to visit my suppliers and sample new products. But I have also met interesting wholesalers and importers and I am very sure that we will be able to build lasting new business relationships here."

The satisfaction with the quality of the exhibitors is also evident in the results of the visitor survey: 98%, or almost every visitor, rated them with top marks at the premiere event. "It is also very pleasing that 92% of visitors to the trade fair would recommend EUROVINO to their colleagues, which confirms our concept with regard to the first event and spurs us on to develop EUROVINO further," emphasizes David Köhler, EUROVINO Project Manager.

Andreas Fritz from the Franz Fritz wine shop in Constance, who benefits from the large number of business partners on site, is also in a good mood: "I am enthusiastic about the personal atmosphere here, we have much more time to talk to our partners. I also find the overall atmosphere very positive and will definitely be back next year."

Innovative program creates space for professional exchange and networking

With the Power Breakfast at the start of both days of the trade fair, the Networking Evening on the Sunday of the trade fair and the Expert Area, Messe Karlsruhe designed a deliberately accompanying and innovative program for EUROVINO that offered time and space for information, professional exchange and networking without distracting from the high-quality exhibitor portfolio. In the Expert Area, visitors were able to talk directly to recognized specialists on current topics for the retail and food service sectors at nine advice counters.

The networking evening on the Sunday of the trade fair also focused on exchange, with the highlight being the presentation of the Fair Wine Award, the international competition for sustainable and environmentally friendly wines, thus contributing to EUROVINO's overall concept of sustainability. A total of 18 wineries and wine producers from Germany, Austria and Italy were honored. The top award with 5 stars went to the Axel Bauer winery from Bühl/Baden with the 2022 Viognier 'Meisterstück'.

The award also included a competition in the retail and gastronomy sector for the first time: the "Wine Retailers of the Year" in various categories, the "Wine Bar of the Year", Freundschaft from Berlin, and the PFANDtastico 2024 Primitivo from Riegel Bioweine for the "Most Sustainable Packaging" were recognized.

The next EUROVINO will take place on March 9 and 10, 2025. Even before the end of the premiere event, numerous wineries have already confirmed their participation for the 2025 edition of EUROVINO.

Up-to-date information about the trade fair for wine can be found at any time at www.eurovino.info/en and on the social media channels LinkedIn, Instagram and Facebook.

Expert Area, Power Breakfast, Networking Evening: Space for information and networking

The program of EUROVINO, in addition to the focus of the new trade fair for wine – the presentation of the wine and sparkling wine offerings of the exhibitors – is deliberately kept concise and tailored to the needs and topics of the professional audience. In the entrance hall of Messe Karlsruhe, visitors can find targeted information on various topics for retail, gastronomy, and hotel industries at nine consulting counters in the Expert Area from industry experts. The range of content spans from new approaches in marketing to recruiting and training of employees, and to topics contributing to sustainability. David Köhler, project manager of EUROVINO, highlights:

"With the Expert Area, we consciously opt for an alternative to a classic lecture program: This way, visitors can flexibly gather the information and insights relevant to them at the counters and discuss topics and questions very individually with the respective specialists and experts."

Short presentations are given as part of the Power Breakfast at the start of both days of the fair, where the various topics of the Expert Area are introduced. The accompanying program of EUROVINO is completed by the Networking Evening on the fair Sunday, which includes welcoming speeches from the political sphere and the closing get-together with buffet and music, as well as the presentation of the aforementioned Fair Wine Award. As an international competition for sustainably and environmentally produced wines, it addresses the challenges faced by global viticulture in times of climate change and in the course of adapting to changed natural and social conditions. For the first time, the "Wine Merchants of the Year" will also be awarded in various categories.

Secure tickets for EUROVINO now

Professionals from the wine trade, beverage and food retail, import and export trade, distribution trade, wine agencies, hotel industry, gastronomy, as well as sommeliers who want to experience the exhibitor portfolio and program at EUROVINO live can secure their tickets online at www.eurovino.info/tickets. Proof of professional status is required. Tickets can also be purchased at the on-site ticket offices on the day of the event, with the appropriate proof of professional status.

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EUROVINO at a glance

Located in the centre of the four largest German wine-growing regions of Rheinhessen, Pfalz, Baden and Württemberg, Messe Karlsruhe will present the premiere of EUROVINO on March 3 & 4, 2024. As a new trade fair for wine, it is aimed at wine producers, marketers and buyers with a focus on the German-speaking and European sales market.

• Opening hours: March 3 & 4, 2024, 10am to 6pm

• Power Breakfast at the start of both days from 9am

• Expert Area with nine advice counters for the retail, hotel and catering sectors, open from 10am to 6pm

• Networking Evening on March 3, 2024 from 6pm, including presentation of the Fair Wine Award

To find out more about EUROVINO, visit www.eurovino.info/en, LinkedIn, Instagram and Facebook.

Non-alcoholic wines and sparkling wines also showcased

According to the German Wine Institute (DWI), dealcoholized wines accounted for just one per cent in German wine consumption in 2022, but growth in sales was closer to 18 per cent – proof that this topic is becoming increasingly important. This can also be seen in the portfolio of exhibitors at EUROVINO: from wineries and cooperatives to importers – numerous exhibitors have dealcoholized wines and sparkling wines on offer newly.

These include Weingut Hensel (Palatinate), which is presenting its first in-house, non-alcoholic wine and sparkling wine at EUROVINO, and Weingut Julius Zotz (Baden), which has been offering dealcoholized variants since 2012. Alcohol-free Secco and wines have also become an important part of the product range at Winzergemeinschaft Franken, Bavaria's largest winegrowers' cooperative. Due to increasing customer demand, Wein & Secco Köth (Rheinhessen) is also expanding its own range in the segment, and will be presenting a new dealcoholized Chardonnay and an alcohol-free rosé refined with fruit extracts.

Alexander von Fischer, from wine wholesaler and importer Weinkontor Freund, says of the trend towards more alcohol-free wine consumption: "Demand for wines and spirits with little or no alcohol continues to grow and they therefore get a larger part of our range year by year. Drivers, pregnant women or those who choose to abstain for other reasons have resulted in producers developing innovative new products, heralding the start of an alcohol-free revolution."

Mushroom-resistant grape varieties (Piwis) on growth

Figures show that, in addition to dealcoholized wines and sparkling wines, Piwi wines are also growing in popularity. The DWI estimates that in 2022, around three per cent of vineyards in Germany were growing these innovative varieties. According to the Piwi Deutschland association, the figure was 3.8 per cent in 2022, by 2028 it will be closer to 10 per cent in its estimation.

This segment will also be showcased at EUROVINO. Numerous exhibitors are keen to highlight their wines made from Piwi grape varieties, which are particularly resistant to powdery and downy mildew attacks, and therefore require hardly any plant protection. The joint stand of Ecovin, an association of organic wineries, represented at EUROVINO by eleven member companies from six growing regions, will focus on wines made from Piwi grape varieties. As part of the joint presentation by Naturgarten Kaiserstuhl, Bischoffinger Winzer will be presenting Piwis for the first time. Vier Jahreszeiten Winzer from Bad Dürkheim will be showcasing a Piwi Cuvée made from Muscaris and Sauvignon Gris, while Weingut 1616 Pfaffmann Heinz Stiftung from the Southern Wine Route will be presenting its new 2021 Cabernet Blanc.

An overview of the Piwi wines, as well as other alcoholic and non-alcoholic wines and sparkling wines exhibited at EUROVINO, can be found online at EUROVINO's digital wine database: weinguide.eurovino.info

New EUROVINO Weinguide offers added value for visitors and exhibitors

With the new EUROVINO Weinguide (weinguide.eurovino.info), the digital wine database of EUROVINO, interested parties can also view the offerings of the exhibitors online at any time. The year-round platform not only enables the targeted search for specific wines based on various criteria but also serves as the technical basis for the Digital Wine Exchange (DWE): A new format that allows winemakers and wine producers to present their products at the fair without being on-site. Participants of the DWE enter their booked wines in the EUROVINO Weinguide and send them to Messe Karlsruhe, so they can be shown on-site in a separate area. These and other presentation and booking options for potential exhibitors such as complete stands and joint presentations can be found at www.eurovino.info/ausstellen.

More about EUROVINO

Located in the center of the four largest German wine-growing regions Rheinhessen, Pfalz, Baden and Württemberg, Messe Karlsruhe presents the premiere of EUROVINO on March 3 and 4, 2024. As a new trade fair for wine, it is aimed at wine producers, marketers and buyers with a focus on the German-speaking and European markets.

All you need to know about EUROVINO can always be found at www.eurovino.info and on the social media channels LinkedIn, Instagram and Facebook.

Information, networking, new presentation opportunities: What visitors and exhibitors can expect at EUROVINO

Trade visitors from the retail, gastronomy and hotel sectors can look forward to a market-relevant range of wines and sparkling wines from curated exhibitors in Hall 1 at EUROVINO, as well as an informative, accompanying programme in the entrance hall at Messe Karlsruhe. There are currently 185 exhibitors confirmed for EUROVINO, representing over 300 wineries. The programme will include an Expert Area with eight advice counters, where visitors can obtain information on topics relevant to the retail, catering and hotel industries. This will be complemented by the Power Breakfast, during which there will be short keynote speeches on the topics addressed in the Expert Area, starting at 9am on both days of the fair. There will also be a networking evening starting at 6pm on the Sunday.

For exhibitors, EUROVINO is an opportunity to showcase product ranges in a setting that focuses on the topic of wine and promises a fair price-performance ratio through sustainable and reusable stand construction concepts and new presentation formats. Options include complete or shared stands and the Digital Wine Exchange (DWE). Exhibitors can not only save money but also support sustainability goals with complete stands, almost all of the components of which can be reused. This also applies to the "New Style" complete stand, a stand construction concept made of reclaimed wood, that has been very well received by exhibitors and is now fully booked for EUROVINO 2024.

The Digital Wine Exchange is a new format that enables winegrowers and wine producers to exhibit their products at the trade fair without having to be on site themselves. The concept is based on a digital wine database, the new EUROVINO Weinguide: a year-round platform that lists exhibitor products and enables targeted searches. DWE exhibitors detail their booked wines in the guide and send them to Messe Karlsruhe in order for them to be showcased at EUROVINO.

Further information can be found at www.eurovino.info and on LinkedIn, Instagram and Facebook.

EUROVINO and its exhibitors push the topic of sustainability

It is not only the stand construction that plays a role in the context of sustainability at EUROVINO: both the aforementioned programme and the networking evening with the presentation of the Fair Wine Award, an international competition for sustainable and in an environmentally friendly way produced wines, will map relevant topics. EUROVINO would also like to give selected sustainable exhibitors more visibility digitally and on site by upgrading their marketing services free of charge, for example through green stand numbering and specially marked entries in the EUROVINO Weinguide.

The topics of ecology and sustainability, from cultivation to production and distribution, will be mapped by the exhibitors in various forms.

At the press event, Dieter Hallerbach, Head of Logistics at exhibitor Peter Riegel Weinimport, outlined the importer's efforts in the logistics sector and motivated other companies: "Every company can start implementing sustainability goals at any time. Our aim is to communicate this and to be a practice example for our colleagues in the industry. We see climate-orientated economic activity in conjunction with a consumer lifestyle that includes wine appreciation as a guarantee for the future."

Dr. Keith Ulrich, Chairman of the Board of Fair and Green e.V. and also an exhibitor at EUROVINO 2024, examined the topic of sustainability in the context of winegrowing, and declared: "Sustainable, future-proof viticulture is more important than ever in today's world. That is why we are always in dialogue with winegrowers and scientists to discover future-proof solutions to current problems. After all, sustainability is inextricably linked with innovation: This means the reduction of CO2 emissions, for example, the use of lightweight glass bottles and the development and implementation of biodiversity measures that enhance agricultural land. It is also important to have partners in the upstream and downstream sectors who share the idea of sustainability."

The talk on December 4, 2023 with moderator Dr. Hermann Pilz, Chairman of the EUROVINO Advisory Board, David Köhler, Project manager of EUROVINO, Dieter Hallerbach, Dr. Keith Ulrich and Prof. Dr. Dominik Durner, from the Neustadt Wine Campus, can be viewed in full here.

Already confirmed exhibitors guarantee an interesting range

In order to provide visitors with market-relevant exhibitor offerings, it‘s curated by industry expert Dr Pilz and wine merchant and Advisory Board member Guido Walter. During the first three selection rounds, a total of 150 exhibitors were accepted: These include well-known players from the industry such as the wineries 1616 Pfaffmann Heinz Stiftung, SHP Weincooperation Markus Schneider & Thomas Hensel, Klumpp from Bruchsal and Weingut & Privatkellerei Bimmerle from Renchen-Erlach, the cooperatives Cave de Cleebourg, Vier Jahreszeiten Winzer from Bad Dürkheim and Felsengartenkellerei Besigheim, the associations Fair and Green e. V. and Ecovin, as well as importers La Francaise d'Exportation, Schlumberger, Peter Riegel Weinimport, Vinergie and Zeter. In addition, the fair has expanded its international network and is represented by foreign representatives in Portugal, Spain and Italy, among others. Interested parties can book a stand at any time at www.eurovino.info/en/exhibit in order to become part of the next round of selections, as well as view the list of exhibitors already approved. The presentation options for exhibitors range from individual and shared stands to the Digital Wine Exchange (DWE).

With the latter, EUROVINO offers vintners and wine producers the opportunity to present their products at the trade fair without the need for them to attend in person. Potential exhibitors of DWE can find out more at www.eurovino.info/en/dwe and register by December 31, 2023.

The forum programme creates added value for visitors from the retail, gastronomy and hotel sectors

On both days of the fair, the forum in the entrance hall of Messe Karlsruhe will offer a variety of topics for the retail, gastronomy and hotel sectors. Visitors will be able to talk to industry experts at info points and gather information on a range of topics, from ‘Best placement’ and ‘Wine events that inspire customers or guests’ to ‘How to Instagram’ and ‘Successfully and sustainably train employees’. New information and ideas will also be offered during power breakfasts on both days of the event from 9am to 10am, giving visitors an inspiring start to the day. Speakers of the forum programme will give short presentations on relevant topics for the retail, gastronomy and hotel sectors in line with the motto ‘Breakfast and Learn’. In addition, there will be a networking evening at the Sunday of the fair, starting at 6pm – its highlight will be the presentation of the Fair Wine Award.

Tickets for EUROVINO 2024 are now available!

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About EUROVINO

EUROVINO will celebrate its premiere on March 3 and 4, 2024, from 10am to 6pm, at Messe Karlsruhe. As a new trade fair for wine, it is aimed at German and European suppliers with a market-relevant range of wines and complementary products on the exhibitor part and decision-makers from the food and specialist trade, import and distribution trade, gastronomy and hotel sectors on the visitor part.

Everything you need to know about EUROVINO can be found at www.eurovino.info/en and on social media channels LinkedIn, Instagram and Facebook.

"Messe Karlsruhe, located in the centre of Germany's four largest wine-growing regions, has strategically positioned itself more broadly in the wine segment in recent months,” explains Britta Wirtz, Managing Director of Messe Karlsruhe. “In addition to RendezVino, a trade fair for the general public held for the first time in March 2023, and the Winzer-Service Messe, a trade and guest event taking place in 2025, we are looking forward to launching EUROVINO next year. "Helpful feedback from industry allowed us create a targeted pre-event that confirmed EUROVINO is on track to cover all the topics that will be highly relevant to those involved in the wine business."

Dr. Hermann Pilz, Chairman of the Advisory Board of EUROVINO, agrees. "EUROVINO focuses on groundbreaking topics such as wines of the future, nature and environmental protection, and the effects of climate change for the wine industry, thus creating a vision of the future for an innovative wine market," he says.

Future topics: supporting programme and exhibitor portfolio provide a foretaste of EUROVINO 2024

The fact that EUROVINO will focus on future-oriented concepts and topics was very much in evidence at the pre-event supporting programme: ARD meteorologist Karsten Schwanke spoke about climate change as a challenge for society and the associated effects for the wine industry. A series of lectures with various scientists and practitioners, moderated by Dr Hermann Pilz, focused on the topic of "Piwi (fungus-resistant) and resistant grape varieties in development and marketing". EUROVINO advisory board member Claudia Stern, meanwhile, discussed the role of women in agriculture, as well as the wine scene as a whole with the "Macherfrauen" of the industry.

A further highlight was Peter Hauk, Minister for Food, Rural Areas and Consumer Protection in Baden-Württemberg, together with Dr. Hermann Pilz, presenting awards to the winners of the Fair Wine Award. He explained: "The awards recognise the achievements of winegrowers and encourage them to continue their efforts to produce excellent wines in an environmentally friendly manner, and using sustainable concepts. Here, the state of Baden-Württemberg is setting a good example and has been promoting the breeding and development of fungus-resistant grape varieties for decades. There is growing interest in such varieties in Europe and the rest of the world. These so-called Piwis are particularly suitable for steep slopes that can be difficult to cultivate, and for organic viticulture because they require significantly fewer plant protection measures. Therefore, the resistant grape varieties are also representative of environmental protection and sustainability in viticulture."

The sustainable and forward-looking wines participating in the Fair Wine Award were available to sample in a tasting zone at the pre-event. Also showcased was the "Digital Wine Exchange" – a groundbreaking format from Messe Karlsruhe that allows vintners and wine producers to present their products at the trade fair without being on-site themselves.

Parallel to the supporting programme, selected market-relevant exhibitors represented a diverse and trend-setting range of projects and topics: Innovative new producers such as Zukunftsweine, Piwi Kollektiv and Piwi International were represented, as well as forward-looking associations such as Ecovin. In addition, trade visitors were able to share information on current industry topics and offers with relevant importers such as Wein Wolf, Schlumberger, Les Grands Chais de France, Saffer Wein, Peter Riegel Weinimport and Kierdorf Wein. Exhibitors and visitors were enthusiastic about the pre-event and are now very much looking forward to the main event, EUROVINO, next year. Philipp Rottmann, from Piwi Kollektiv, attended the pre-event as an exhibitor. He said afterwards: "EUROVINO is very interesting for us because it brings together key players in viticulture under one roof. That gives us the opportunity to not only network, but also make important contacts and hold helpful discussions. The combination of representatives from associations, trade, politics and innovative winegrowing businesses is particularly interesting for us." Bernd Kost, from Weingärtner Stromberg-Zabergäu eG, attended the pre-event as a visitor and is now planning to exhibit in 2024: "The event gave us a good feel for the new trade fair format on site, and made me hugely optimistic for the future." Martin Steinhauser, from Steinhauser GmbH in Kressbronn on Lake Constance, agrees. "The pre-event offered a promising framework, particularly in terms of exhibitor portfolios,” he says. I intend to be on site at EUROVINO 2024 as an exhibitor, particularly as the location and connections at the Karlsruhe exhibition centre are ideal for such a trade fair format.”

In order to be able to discuss offerings and expectations for EUROVINO 2024, pre-event exhibitors and trade visitors made good use of the networking evening, which brought the event to a culinary close.

EUROVINO 2024 as a platform for the trade from Germany and Europe

With EUROVINO - Trade fair for wine, Messe Karlsruhe presents the new platform for wine producers, marketers and buyers with a focus on the European market. In addition to the range of products and services offered by exhibitors, the profile of EUROVINO is complemented by specialist lectures and further training formats. The focus is always on ecology and sustainability, from cultivation to production and distribution. EUROVINO is aimed at German and European suppliers with a market-relevant range of wines and sparkling wines, as well as complementary products on the exhibitor side, and decision-makers from the food, catering, hotel, import and distribution industries on the visitor side. The range of products on offer at the fair is curated by Messe Karlsruhe and the prominent advisory board, facilitating significant market opportunities for visitors and exhibitors alike.

Find out more about EUROVINO 2024 at eurovino.info and on our social media channels Instagram and Facebook!

Pre-event products and presentations

In parallel with the supporting programme, the presentation of a market-relevant exhibitor portfolio is another focus of the pre-event. Messe Karlsruhe, together with the EUROVINO advisory board, has curated an exhibitor line-up of renowned companies and organizations from the wine industry to underscore the importance of the new trade show. Visitors can look forward to relevant importers, including Wein Wolf, Schlumberger, Les Grands Chais de France, Saffer Wein, Peter Riegel Weinimport and Kierdorf Wein. Innovative new producers such as Zukunftsweine, Piwi Kollektiv and Piwi International will also be represented, as well as Champagne Laurent-Perrier and Privatkellerei Rolf Willy. The exhibitor portfolio of the pre-event is also complemented by media partners such as Vinum and forward-looking associations such as Ecovin. And so while the pre-event offers exhibitors the opportunity to present their offerings to trade visitors, potential new exhibitors can also find out about the design and cost of stands at the show. The presentation options at EUROVINO 2024 range from complete packages in different sized designs to individual single and joint stands.

"We would like to give both trade visitors and would-be exhibitors a trendsetting flavour of EUROVINO 2024, with the supporting programme geared towards current and forward-looking topics, as well as the selected exhibitor portfolio. In this context, we are very much looking forward to the feedback from guests during the networking evening of the pre-event," says David Köhler, Project Manager of EUROVINO. The evening reception starts at 5.30pm.

All information on the pre-event on March 6, 2023, including the supporting programme and complete exhibitor overview, is available at eurovino.info/en/pre-event. Interested parties can also register for the pre-event free of charge.

About EUROVINO 2024

At the center of Germany's four largest wine-growing regions, Baden, Württemberg, Pfalz and Rheinhessen, Messe Karlsruhe presents EUROVINO - Trade Fair for Wine, the new platform for wine producers, marketers and buyers with a focus on the European market. In addition to the range of exhibitors, specialist lectures and further education formats complement the profile of EUROVINO. Ecology and sustainability from cultivation to production and distribution are always in focus. EUROVINO is aimed at German and European suppliers with a market-relevant range of wines and sparkling wines, as well as complementary products from exhibitors. Visitors and decision-makers from the specialist and retail trade, internet and mail-order businesses, as well as the hotel and catering sectors will also be in attendance.

The range of products and services is curated by Messe Karlsruhe and the prominent trade fair advisory board, so that attendees can meet competent exhibitors whose products and services are both targeted and relevant.

Read more about EUROVINO 2024 at eurovino.info, Instagram and Facebook!

EUROVINO 2024 as a platform for professionals from Germany and Europe

The new EUROVINO 2024 trade fair concept offers wine producers, marketers, vintners, wineries and cellars with focus on the European market, wine agencies and companies from the wine import and wine wholesale trade with an international range of products a powerful new platform that guarantees an efficient and state-of-the-art trade show appearance, conveniently located in the centre of Europe. EUROVINO is reserved for expert visitors from the food and specialist trade, the import and distribution trade, wine agencies, hotels and gastronomy. The programme is curated by Messe Karlsruhe and the advisory board, which is made up of prominent members, so that visitors meet competent exhibitors whose products have both market relevance and prestige.

Pre-event in March 2023 offers a foretaste of EUROVINO 2024

Already on Monday, 6 March 2023, Messe Karlsruhe offers exhibitors and trade visitors the opportunity to get to know the new EUROVINO trade show for the first time at a pre-event: Guests can look forward to a multifaceted mix including the presentation of the new trade show concept, the announcement of the winners of the FAIR WINE AWARD and the interactive presentation of new wines. The event will also feature a symposium on the future topics of the wine industry. An evening event bringing together the who's who of the industry will complete the pre-event.

The EUROVINO pre-event will reflect diversity and future-oriented concepts. In doing so, the diversity of European winegrowers, wine marketers and the wine trade will be the centre of the event programme on 6 March 2023. More than 12 renowned speakers will shed light on the future topics in panel lectures, discussions, speaker corners and tastings. "The event will focus on wines of the future, on climate change, nature and environmental protection with their impact on changing consumer behaviour. Messe Karlsruhe is thus realising a long overdue vision of the future for an innovative wine market", comments the Chairman of the Advisory Board of the EUROVINO trade fair, Dr. Hermann Pilz. The pre-event ends in the evening with a get-together, offering an opportunity for informal exchange and a culinary conclusion to the day. The patron of the event is Peter Hauk, Minister for Food, Rural Areas and Consumer Protection in Baden-Württemberg, who has already confirmed his attendance for 6 March 2023.

David Köhler, Project Manager of EUROVINO, says: "We are very pleased to be able to offer potential exhibitors and trade visitors and partners of EUROVINO 2024 the opportunity to get to know the team, Messe Karlsruhe, various stand construction systems and also the content of the new trade fair on site at the pre-event in March 2023, thus creating space for mutual exchange and suggestions".

EUROVINO 2024 as a platform for professionals from Germany and Europe

The new EUROVINO 2024 trade fair concept offers wine producers, vintners, wineries and cellars from Europe, international marketing associations, wine agencies and companies from the wine import and wine wholesale trade with an international range of products a powerful new platform that guarantees an efficient and state-of-the-art trade show appearance, conveniently located in the centre of Europe. EUROVINO is reserved for expert visitors from the food and specialist trade, the import and distribution trade, wine agencies, the hotels and gastronomy. The programme is curated by Messe Karlsruhe and the advisory board, which is made up of prominent members, so that visitors meet competent exhibitors whose products have both market relevance and prestige.

More about the new EUROVINO trade fair from 3 to 4 March 2024 and the pre-event on 6 March 2023 at eurovino.info.