EUROVINO from the industry for the industry

EUROVINO – the European trade fair for wine, taking place from 3-4 March 2024, is the new platform for wine marketers and buyers with a focus on the European market. For a concentrated span of two days and in the centre of Germany’s four largest wine-growing regions, the fair will be a meeting place where suppliers of wine and sparkling wine products will encounter a knowledgeable audience from the food and specialized trade, import and distribution trade, as well as wine agencies, the hotel industry and gastronomy. Specialised lectures and educational courses round out the profile of EUROVINO, where the focus is always ecology and sustainability from cultivation and production to distribution.

Exterior view of the Karlsruhe Trade Fair Centre

Top-class winegrowers, wine producers and marketers present themselves for a concentrated span of two days at the fair and meet a knowledgable audience from the food trade, specialized trade, import and distribution trade as well as wine agencies, hotel business and gastronomy. A get-together of the industry on the fair Sunday invites to network and forms the culinary end of the trade fair.

Three people toast with a glass of wine

On Monday, 6 March 2023, Messe Karlsruhe will offer exhibitors and trade visitors the first opportunity to get to know the new EUROVINO trade fair as part of the EUROVINO 2023 pre-event.

Find out more about the program on our Pre-Event page.

A man holds a blue grape in his hand.

Sustainability is one focus of EUROVINO. This core element will be reflected in the exhibition's design as well as in the thematic areas.
Find out more on our Sustainability page.

Young woman in red blazer testing wine at EUROVINO

Curated assortment of German and European wine producers and marketers with a market-relevant variety of wines and sparkling wines as well as complementary products.
Find out more on our Exhibitors page.

Various cheerful people at the wine tasting at EUROVINO

Decision-makers from the food and specialized trade, import and distribution trade, as well as wine agencies, the hotel industry and gastronomy. Find out more on our Visitors page.

Introduction of the EUROVINO Karlsruhe (video in German language)

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Portrait Dr. Hermann Pilz, Chairman of the Advisory Board of the EUROVINO Trade Fair

The personal encounter, the tasting of wine and the direct exchange between wine producers, importers and distributors is an indispensable element of the wine market. Trade fairs will continue to be of great importance in the future for initiating business and acquiring new customers. Trade fairs must fit the industry. Effort and return must be in harmony.


Dr. Hermann Pilz, Chairman of the Advisory Board of the EUROVINO Trade Fair
Portrait Michael Kugel, owner of WEINtipp and 1. chairman of the FuW e.V. (professional association of independent wine advisers), Advisory Board of the EUROVINO Trade Fair

I am very much looking forward to EUROVINO. Not only the world, but also the wine industry has become more dynamic, changes in framework conditions and lifestyles present us all with new tasks. Sustainability is a central pillar of the changing society. With a new trade fair concept, we have the chance to bring sustainability and competitiveness a bit more in line.


Michael Kugel, owner of WEINtipp and 1. chairman of the FuW e.V. (professional association of independent wine advisers), Advisory Board of the EUROVINO Trade Fair